Category:

• Product Expertise : POP & POS Campaign Management
• Our Solutions: Creative & Design
• Our Clients: Retail Stores

Encompass Creative delivers 62% sales increase for a major retailer by designing and printing a campaign that increased footfall and sales to store and web .  The successful design moved the message on from a pure promotional offer of 3 for 2 and was developed from customer insight into purchase drivers for the product. Encompass designed a brand new campaign for the client within 24 hours after receiving artwork promoting 3 for 2 into a emotions lead campaign for Hot Chocolate. Encompass also liaised with the client’s DC and merchandising team to ensure there was an uplifted stock volume in each store for when the campaign went live and the client increased sales by 62%. Following this success Encompass were delighted to be asked to design the biggest campaign of the year, Christmas, for this client.